Social Media

Social Media

Social media continues is a vital tactic that we incorporate into our client campaigns; especially those targeting social-heavy consumer-audiences. Channel continues to implement strategic social strategies into the mix because properly using social media has proven to increase brand recognition and brand loyalty, generate a lift in inbound traffic, provide richer customer experiences and improved customer insights. Channel is well-versed and integrates a mix of the following social media platforms in our social strategies:

  • Twitter
  • Facebook
  • Instagram
  • Snapchat
  • YouTube
  • LinkedIn

Reporting, Metrics & Analytics, Certifications

Channel Communications understands the importance of tracking, measuring, and reporting on campaign performance to help fully comprehend the audience that is interacting with your media. As our commitment to providing our clients with the most accurate data, we are certified in and have a deep understanding of the following areas:

  • Google Analytics Certified
  • Google Ads
  • Facebook Advertising
  • Instagram Advertising
  • Twitter Ads (Flight School Certified)
  • YouTube Advertising
  • Sprout Social

See examples of our social media engagement work for this cause-marketing case study: Stay In The Know Campaign.