Landing pages are often created when a marketing campaign is in the works. Various ads, amongst other campaign elements, drive the target audience to a designated webpage with the goal of raising overall awareness or generating a qualified lead, client/customer/member, or conversion. In this article, we’ll review the key elements of a landing page as […]
marketing campaign
Choosing the Ideal Social Media Platform for Your Campaign Media
Whether you’re looking to increase brand recognition, drive website traffic, generate leads, or boost conversions, social media marketing is often a reliable and viable strategy for your campaign. People of all ages and backgrounds use social media to discover, follow, learn about, interact with, and shop brands. Dependent on your marketing goals and target audience, […]
There’s No Madness with Some Proven Methods
If you’re a smart marketer, you should continue to use tactics that work. Now while that sounds ridiculously obvious, it’s actually harder to stick to than you might think. Why? Because we’re human. We like new, shiny, sexy things. We want to be hip, fashionable, and skating on the bleeding edge. And that applies to […]